How we scaled qualified leads for an enterprise workflow platform by 340% using topic content clusters and custom LLM schema indexing markup.
Scale Your SaaS LeadsA B2B workflow management platform was struggling to acquire qualified leads. Their paid ads budget on search channels was generating high-CPA registrations, and search algorithms were ignoring their thin product pages, resulting in low organic indexing footprint.
We deployed a two-stage strategy: 1. **Programmatic Topic Clusters**: Built 150 detailed, high-intent landing layouts covering workflow templates. 2. **Generative Schema Plumbing**: Configured FAQ schemas and specific target sections to winning citations when buyers asked LLMs for software recommendations. 3. **Google Search Brand Defense**: Re-structured search campaigns to target niche competitors, lowering general CPC bidding.
Organic search traffic grew by 340% in 120 days. Programmatic landing pages generated over 2,200 qualified leads per month, lowering general software acquisition cost by 62%.