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Services  /  09  /  Analytics, Tracking & CRO

Measurement that supports better decisionsmade to win.

Clean data and continuous experiments that remove growth guesswork. We combine sharp strategy, specialist execution and transparent reporting so every moving part works toward the same commercial goal.

PACKAGES FROM₹18,000/setup
09 / The complete offer

Choose your
growth level.

Packages bring multiple deliverables together at a lower combined price. Pick an individual service below when you need one precise intervention.

Complete packages

Setup or monthly optimization

Track

Reliable measurement foundations

₹18,000/setup
  • ✓Google Analytics 4
  • ✓Google Tag Manager
  • ✓Meta Pixel
  • ✓Core conversion tracking
  • ✓Setup validation
Choose Track↗

Optimize

Ongoing conversion improvement

₹45,000/mo
  • ✓Everything in Understand
  • ✓CRO roadmap
  • ✓2 A/B tests monthly
  • ✓Heatmap analysis
  • ✓Weekly monitoring
  • ✓Monthly insights workshop
Choose Optimize↗

Every specialist
service.

Each service below has its own detailed page, scope and standalone starting price.

01 / 09

Google Analytics

A focused google analytics engagement planned around your business, audience and measurable growth objective.

Starting at₹7,500
↗
02 / 09

Google Tag Manager

A focused google tag manager engagement planned around your business, audience and measurable growth objective.

Starting at₹7,500
↗
03 / 09

Meta Pixel

A focused meta pixel engagement planned around your business, audience and measurable growth objective.

Starting at₹5,000
↗
04 / 09

Conversion tracking

A focused conversion tracking engagement planned around your business, audience and measurable growth objective.

Starting at₹8,000
↗
05 / 09

Call tracking

A focused call tracking engagement planned around your business, audience and measurable growth objective.

Starting at₹7,500
↗
06 / 09

Dashboard / reporting

A focused dashboard / reporting engagement planned around your business, audience and measurable growth objective.

Starting at₹12,000
↗
07 / 09

ROAS calculation

A focused roas calculation engagement planned around your business, audience and measurable growth objective.

Starting at₹5,000
↗
08 / 09

Conversion Rate Optimization

A focused conversion rate optimization engagement planned around your business, audience and measurable growth objective.

Starting at₹20,000/mo
↗
09 / 09

A/B testing

A focused a/b testing engagement planned around your business, audience and measurable growth objective.

Starting at₹12,000/test
↗
10 / 09

Funnel analysis

A focused funnel analysis engagement planned around your business, audience and measurable growth objective.

Starting at₹15,000
↗

Analytics, Tracking & CRO: scope, pricing and next steps

Clean data and continuous experiments that remove growth guesswork. Won Ads works with businesses in India and international markets. Compare the packages above or choose one specialist service.

How are packages priced?

Packages start at ₹18,000/setup. Setup or monthly optimization. Your final proposal specifies deliverables, exclusions and timeline.

Can I choose an individual service?

Yes. Each individual service above links to its own scope and starting price. Contact us with your business goal to agree the right scope.

How we deliver

Clarity at
every step.

01

Diagnose

We audit the current position, audience and commercial target.

02

Design

We build a focused strategy, scope and measurable success plan.

03

Deliver

Specialists execute the work with senior creative and strategic oversight.

04

Improve

Performance becomes the brief for every next iteration.

Track the journey that matters

What the engagement needs to solve

Won Ads defines useful business actions, checks how data moves through the website and advertising platforms, and documents what each report can and cannot prove. CRO work starts after measurement is dependable.

Who this is for

Businesses running campaigns or websites without confidence in conversion, funnel or revenue reporting.

Problems we address

  • Duplicate or missing conversion events
  • Platforms reporting different numbers
  • No distinction between enquiries and qualified leads
  • Tests launched without a measurable hypothesis

What the scope can include

  • Measurement and event plan
  • Analytics/tag implementation review
  • Validation and documentation
  • Reporting or CRO backlog

How performance is reviewed

Event accuracy, data completeness, accepted enquiries, funnel conversion and documented test outcomes.

Working process

We diagnose the current position, agree the scope and responsibilities, implement in reviewable stages, validate the result and use evidence to decide the next improvement.

Before work begins

Final deliverables, access, exclusions, timelines, revision or optimisation cadence and third-party costs are confirmed in the proposal. Unsupported claims are not added.

Questions before you start

Can analytics numbers be perfectly identical?

Different platforms use different attribution and processing rules. The goal is documented, decision-useful measurement rather than forced equality.

What should count as a conversion?

A conversion should represent a meaningful business action. We separate micro-actions from enquiries, qualified leads and sales where possible.

Do you work with GA4 and Google Tag Manager?

These tools can be included along with platform pixels and website events when access and consent requirements are clear.

When should CRO begin?

CRO is most useful after the offer, traffic, measurement and conversion volume are sufficient to evaluate changes.

Will you document the setup?

Documentation and handover should be included in the agreed scope so future teams understand event names, triggers and limitations.

Ready when you are

Make Analytics, Tracking & CRO
your advantage.

Get a proposal ↗

A practical starting point

Understand where visitors become customers

Measurement should separate interest from an accepted inquiry and a won customer. Conversion research then helps explain where suitable visitors encounter friction.

Map the events

Distinguish contact clicks, accepted submissions, qualified leads and sales. Avoid counting a button click as an email delivery or booked appointment.

Investigate conversion friction

Review message clarity, mobile layouts, form errors and offer fit. Low-traffic sites often benefit from customer feedback and usability reviews before split tests.

Interpret results carefully

Record changes to budgets, traffic sources and offers. Before-and-after differences alone cannot prove that one change caused the outcome.

Questions to settle before commissioning the work

Read the practical guide · Understand pricing and scope · Check our service areas

Discuss this service